All projects
British Gas Retail Store
Semi-permanent install of the inaugural British Gas retail experience in Bluewater shopping centre
![Bluewater stand 9 copy](https://muster.imgix.net/images/Bluewater_stand-9-copy_2024-06-04-100244_eiff.jpg?auto=compress%2Cformat&crop=focalpoint&domain=muster.imgix.net&fit=crop&fp-x=0.5&fp-y=0.5&h=810&ixlib=php-3.3.0&w=1440&s=a3904c281e9ac92bab7125416fcdd951)
Challenge
Balance the bold attitude of the landmark partnership between British Gas, Team GB and ParalympicsGB with an inviting and informative pop-up retail space designed to be live for 6+ months.
Solution
Peak Performance Pop-Up was designed to offer a retail-style destination that married expert advice, live product demonstrations and interactive screens that could be controlled remotely to deliver the full British Gas story.
![Bluewater stand 10 copy](https://muster.imgix.net/images/Bluewater_stand-10-copy.jpg?auto=compress%2Cformat&crop=focalpoint&domain=muster.imgix.net&fit=crop&fp-x=0.5&fp-y=0.5&h=810&ixlib=php-3.3.0&w=1440&s=7060c05a7491d752342afffbe79d2304)