Challenge
Celebrate innovation, build relationships, accelerate training and empower customers around the latest ReSound hearing aid through the lens of 'Organic Hearing'.
Solution
Our Symphony of Nature concept saw experiences across a VIP product launch moment at Kew Gardens, a multi-city pan European training tour, and an exploratory virtual broadcast to bring the new product to life. Completely reimagining the traditional industry product launch and setting a new standard for ReSound's brand experience portfolio.
