tcc: Global Marketing Forum
The C-Suite audience were free to explore a number of interactive brand ‘snapshots’ in the reception space
Engaging plenary sessions featured a range of dynamic speakers from in and outside the business
Revealed through moving wall sections behind the seated audience the showcase area featured a festival-style collection of participatory zones
The campaign gallery was specifically curated to provoke discussions through a number of interruptive physical installations
Guests ended their journey at the live studio space where strategists, designers and developers were on hand to realise their own unique loyalty campaigns based on their experiences in the previous areas.